barboragustafsson.com

Barbora Gustafsson

About me

I work with design and frontend development, and I’m especially interested in how people actually use things, not how we assume they will.

A big part of my work is listening. I like talking to users, clients, or collaborators and paying attention to the moments where they hesitate, contradict themselves, or struggle to explain what they need.

Having lived and worked across different countries and environments has shaped how I approach people and problems. I’m comfortable switching context, adapting my communication, and noticing patterns in behaviour. I’m equally comfortable working in Swedish, English, or Czech, and I’m used to moving between languages depending on who I’m collaborating with.

Alongside design, I work hands-on with frontend development using JavaScript, HTML, and CSS. I like understanding how design decisions translate into code, and how small technical choices can change the way something is experienced.

I’m also interested in data and content — not as abstract concepts, but as feedback. I like looking at what actually happens when something goes live, learning from that, and making changes based on real signals rather than assumptions.

Overall, I enjoy work where design, development, and people overlap. I like building things that make sense, hold up in everyday use, and feel considered without being overworked.